Think of a podcast as a listen-when-you-want online radio program. It's an audio broadcast that you subscribe to (free) and download for listening on your computer or portable mp3 player.

To subscribe to the "Marketing Minute" or "Marketing on the Edge," copy the Podcast URL and paste it into the subscribe URL form in your "podcatching" software. One popular is iTunes.

Marketing Minute Podcasts
Every other week, we share some of our marketing and public relations secrets with you. We hope you enjoy our marketing tips. If you'd like us to focus on something, or if you just have a question, send us an e-mail at nancy@mcshome.com. You may also read the Marketing Minutes here.

Podcast URL: http://www.mcshome.com/podcasts/marketingminute.xml

Episode 1:Expanding Into New Markets (download mp3)
Episode 2: Webinars (download mp3)
Episode 3: Make It Different (download mp3)
Episode 4: Instant Feedback (download mp3)
Episode 5: Online Presentations (download mp3)
Episode 6: What Generation is Your Target Market? (download mp3)
Episode 7: Give Your Customers A Voice (download mp3)
Episode 8: Being Unique (download mp3)
Episode 9: Create Urgency for Better Marketing (download mp3)
Episode 10: A Good Time For a News Release (download mp3)
Episode 11: Superhero Status (download mp3)
Episode 12: Headlines That Work (download mp3)
Episode 13: Spokespeople Basics (download mp3)
Episode 14: Creating Loyal Customers (download mp3)
Episode 15: Is Your Brand Aging? (download mp3)
Episode 16: Business Blogging (download mp3)
Episode 17: Seniors Gain the Market's Attention (download mp3)
Episode 18: Show off! (download mp3)
Episode 19: The Marketing Game (download mp3)
Episode 20: Taglines for Success (download mp3)
Episode 21: Mobile Marketing (download mp3)
Episode 22: Brands That Plug Into Cultural Values (download mp3)
Episode 23: Give Power to Your Message (download mp3)
Episode 24: Ring Up Marketing Success (download mp3)
Episode 25: New Email Marketing Basics (download mp3)
Episode 26: Click-Through Rates (download mp3)
Episode 27: Discover Demographics - Market Research (download mp3)
Episode 28: Outsourcing Your Marketing (download mp3)
Episode 29: Alternative Marketing (download mp3)
Episode 30: QR Coding Marketing Possibilities (download mp3)
Episode 31: Working With an Agency (download mp3)
Episode 32: Send Your Message: Email Marketing (download mp3)
Episode 33: Be Aware of Your Web Site (download mp3)
Episode 34: Promotional Products (download mp3)
Episode 35: Social Media Marketing (download mp3)
Episode 36: Be the Brand (download mp3)
Episode 37: Information Overload (download mp3)
Episode 38: Green Marketing (download mp3)
Episode 39: Strong Marketing in a Weak Market (download mp3)
Episode 40: Persuasive Marketing, Part 1 (download mp3)

Marketing on the Edge Podcasts
Marketing on the Edge is written and produced by Marketing and Communication Strategies. In each episode, MCS will bring you sound advice on how to build customer relationships and strengthen your company’s image. Read about marketing in the Edge Business Journal.

Podcast URL: http://www.mcshome.com/podcasts/marketingontheedge.xml

Episode 1: Marketing Plans (download mp3)
Episode 2: Leave Writing to the Professionals (download mp3)
Episode 3: Media Training, A Marketing Must (download mp3)
Episode 4: Cause Related Marketing (download mp3)
Episode 5: Marketing is All About Mindset (download mp3)
Episode 6: Customer Retention: Why Does It Matter? (download mp3)
Episode 7: Get To Know Clients As People First (download mp3)
Episode 8: Driving Innovation in Marketing (download mp3)
Episode 9: Extracurricular Activities (download mp3)
Episode 10: A Little Fun is Good for Business Success (download mp3)
Episode 11: Viral Marketing - Get the Word Out (download mp3)
Episode 12: Evolving Social Networks (download mp3)
Episode 13: Marketing Leadership: Generation Inspiration (download mp3)
Episode 14: Fuse Marketing (download mp3)
Episode 15: Online Video Spending Way Up (download mp3)
Episode 16: Marketing Predictions for the Future (download mp3)
Episode 17: Think Relevancy When Planning Campaigns (download mp3)
Episode 18: When Scents Make Sense (download mp3)
Episode 19: Media Relations (download mp3)
Episode 20: The Web Changed Everything (download mp3)
Episode 21: Internal Public Relations (download mp3)